Corp America March 2017

CORP AMERICA / MARCH 2017 51 Loyalty is Key g Company: Rymax Marketing Services, Inc. Address: 19 Chapin Road, Building B Phone: 866-RYMAX-11 Website: K are interested in. From there we make sure our programs provide the “must haves” of the marketplace.” Paul is very optimistic regarding the future for Rymax and the industry in general, and explains that the loyalty management market is projected to grow from 1.68 billion in 2016 to $4.59 billion by 2021. “The expectation of workers is that a recognition program is as important as other work benefits and the consumer gravitates more and more to brands that have loyalty programs. We have the infrastructure, the product strategy and the technology to continue to lead well beyond the next few years.”