Auto Insurance Rates Dropping For Young Drivers

If you’re a young driver looking to start traveling the beautiful roads of North America, you may have noticed that your auto insurance rates have been dropping lately. That’s because insurers have been increasingly offering discounts to young drivers in order to get their business. In fact, the average rate for a full coverage policy for a young driver has dropped by nearly 25% over the past five years. Here’s what you need to know about this trend.

The Reason For The Drop In Rates

There are a few reasons why auto insurance rates have been dropping for young drivers. One is that there have been fewer car accidents in the United States overall in recent years. This is likely due in part to the fact that cars are now equipped with more safety features than ever before.

Another reason for the drop in rates is that insurers have become more sophisticated in their pricing strategies. They now have a better understanding of which factors are most predictive of risk, and they’re able to price policies accordingly.

What This Means For You

If you’re a young driver, it’s a good time to shop around for auto insurance. Even better news if that you can also buy car insurance online and completely skip having to talk to a person.

So even if you’ve been with the same insurer for a while, it’s worth getting quotes from other insurance companies since companies aren’t always loyal to their customers; they’ll often give their best deals to new customers in order to win their business.

So don’t hesitate to shop around and compare rates from different insurers. You could potentially save yourself hundreds of dollars per year on your auto insurance premiums.

How to get Good Discounts as A Student Driver

Most drivers are aware that they can get discounts on their car insurance premiums by taking measures to improve their safety. For example, many insurers in the U.S. offer discounts for drivers who install anti-theft devices or who maintain a good driving record.

However, there are a number of other options for obtaining discounts that are often overlooked. One such option is to take a defensive driving course. These courses teach drivers how to avoid accidents and how to handle potentially hazardous situations. Many insurers offer substantial discounts for drivers who complete these courses.

Another option is to purchase a policy from an insurer that offers good student discounts. Students who maintain a good GPA often qualify for significant savings on their car insurance premiums.

Finally, many insurers offer discounts for drivers who agree to use telematic devices. This is a relatively new insurance program in the States, and these devices track a driver’s habits and report the information back to the insurer.

Drivers who exhibit safe driving habits often qualify for lower rates. By taking advantage of these options, drivers can save money on their car insurance premiums.

Compare Rates and Coverage

When it comes to car insurance, there are a lot of different factors to consider. Not all companies are created equal, and it’s important to compare rates and coverage before you decide on a policy. However, with so many different options out there, it can be difficult to know where to start.

The best way to find the right company for you is to research your options and compare rates. You can use an insurance comparison website like Insurify to get quotes from different companies and see how they stack up.

Once you’ve found a few companies that you’re interested in, it’s time to start comparing rates and coverage. Make sure you understand the differences between each company’s policies before you make a decision.

And don’t forget to read the fine print! There may be some hidden fees or restrictions that you’re not aware of. By taking the time to compare rates and coverage, you can be sure that you’re getting the best deal on car insurance.

The Different Types of Auto Insurance Policies

There are many different types of auto insurance policies, and it can be difficult to know which one is right for you.

The most common type of policy is liability insurance, which covers damage to other people and property in the event of an accident. If you’re involved in a serious accident, liability insurance can help protect your assets.

Another common type of auto insurance is collision insurance, which covers damage to your own vehicle in the event of an accident. If you have an older car, you may not need collision insurance; however, if you have a newer car, it’s a good idea to get this type of coverage.

Comprehensive insurance covers damage to your vehicle from non-accident causes such as weather, fire, or theft. This type of coverage is typically required by lenders if you have a loan on your car.

Finally, there is uninsured/underinsured motorist coverage, which protects you from drivers who don’t have enough insurance to cover the damages they cause. This type of coverage is important to have in case you’re hit by another driver who doesn’t have enough insurance to cover the damages.

Choosing the right type of auto insurance can be difficult, but it’s important to make sure you have the coverage you need in case of an accident.

Auto insurance rates have been dropping for young drivers over the past few years, thanks in part to increased safety features in cars and improved pricing strategies from insurers.

If you’re a young driver looking for auto insurance in North America, now is a great time to shop around and compare rates from different companies. You could potentially save yourself a lot of money on your premiums. Thanks for reading and be sure to drive safely!

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What Are The Various Types Of LMS Integrations?

A learning management system is a digital platform that offers a training and instructional environment. It is an online learning-based tool that establishes a setting for instructors and learners to work together to implement a learning process.

Everyone is looking for an engaging and relevant eLearning environment these days as a result of an increasing trend toward the digitalization of the corporate and learning industries.

Learning Management Systems are now being used by businesses all over the world, who gain from their many integration possibilities. The ability of a certain LMS to integrate with other tools is what helps make the lives of the training and development teams easy.

Yet, finding the right tools that will match their needs and choosing an LMS that will integrate with those tools easily is something that most organizations struggle with.

So to help you out, in this article we will discuss the various types of LMS integrations that can help you come to a decision regarding your purchase of LMS.

Before we get into the types of LMS integration, we should look at the importance of LMS integration.

Importance of LMS integration

Your training program’s reach, convenience, and efficacy can all be significantly improved by your learning management system (LMS). However, how well your new LMS integrates with your current technology will greatly influence how successfully it drives improvements in business performance. Integration of LMS is crucial because of the following reasons.

Almost no administrative redundancy between systemsYour new LMS can be integrated with your old software and can be fully loaded with all of your learner information in minutes rather than hours, days, or weeks with the use of a secure connector.

Greater complianceLMS can get warnings when new legislation necessitates specific training for a particular set of employees. It can even notify you when a training program and re-certification are necessary if it is integrated with your legal and/or HR systems.

More adoption by employeesFriction is decreased when your LMS is already prepared to integrate employee data and their progress from other systems, as users can immediately find value and relevance in the platform. By lowering friction, your employees will perceive the new LMS as something that will ease their workload rather than increase it.

A better appraisal of trainingTraining could be observed to assess its efficacy, demonstrate training ROI, and identify any areas in need of content enhancement or individual support initiatives with the help of an LMS integration.

Now let’s look at the types of LMS integration.

Types of LMS integrations

Applications that combine or integrate with your LMS in order to improve performance and build a collaborative system can greatly increase the effectiveness and efficiency of your work. Here is the list of the various types of LMS integrations.

Content Management System (CMS)Utilizing tools like the Content Management System, or CMS has made generating, managing, and organizing content relatively simple. With only one tool, you can create interactive courses with robust features and assist in the creation of cutting-edge material. For moving and keeping existing content in a centralized manner that is always accessible, CMS is an ideal LMS integration.


You may combine your customer relationship management system with your online learning environment using a type of LMS integration that supports this. They enable you to create tailored online training programs for your customer service and sales employees based on their skill gaps and your company’s goals.

Through the use of an LMS with CRM, you can automate some procedures and promote better connections with prospective consumers and devoted supporters. For instance, the employee gets suggestions for online certification programs or training to improve their low conversion rates.

API Integrations

An LMS integration that serves as a catalyst in the procedures is the Application Programming Interface (API). API essentially offers developers an interface via which they can easily manage and automate various applications. A database is frequently integrated with an organization’s internal LMS using API integrations. The security, as well as verification of API integrations, are crucial in preventing potential data thefts because API integration is a useful tool but potentially vulnerable.


Integrations with an eCommerce LMS are crucial if you intend to sell your online training materials. To help you increase revenues and establish your brand, they handle everything from online payments to sales and conversion analytics.

Some businesses even decide to market more sophisticated consumer education materials in order to make more money. For instance, a certification eLearning course that enables devoted consumers to develop useful skills and become brand ambassadors

Single Sign-On (SSO)

Every LMS integration has benefits for both you and your company. A solution called Single Sign-On (SSO) may easily centralize your authentication platform. With this, you can use the same login information to access both your training portal as well as other digital platforms. SSO would not only save you time but also safeguard your information against potential dangers. Additionally, you can reduce IT expenses and avoid password fatigue.

Video Conferencing

One of the most efficient methods for bringing people together and engaging them in online training with the help of video conferencing. Therefore, why not spend money on an LMS that incorporates your preferred web conferencing program to hold live events and encourage active participation?

Employees get the opportunity to raise concerns and receive immediate feedback from eLearning. They can also learn insider information from more seasoned remote collaborators.

Without ever leaving the platform, you may promote live events, integrate them with the group calendar, document them for later watching, as well as upload them to the LMS library.

Social Media

In today’s time, it seems incomplete to do anything without social media. Given this, it would be accurate to argue that social media integrations are crucial for your company. For instance, companies solicit client input through online discussion threads, live chats, polls, and other consumer-centered material.


Test-driving the tool is one of the best ways to focus your assessment methods and evaluation criteria for LMS integrations. To evaluate the functionality and choose the best integrations for your team, the majority of vendors offer free samples or demos. Use those free train periods to check and see in reality which integrations are beneficial to you and your business.

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Teck and Agnico Eagle Announce Agreement on the San Nicolás Copper-Zinc Project located in Zacatecas, Mexico

Hill chapel in colonial town Zacatecas, Mexico

Agnico Eagle Mines Limited (TSX: AEM) (NYSE: AEM) (“Agnico Eagle”) and Teck Resources Limited (TSX: TECK.A) (TSX: TECK.B) (NYSE: TECK) (“Teck”) announced today that Agnico Eagle has agreed to subscribe for a 50% interest in Minas de San Nicolás, S.A.P.I. de C.V. (“MSN”), a wholly-owned Teck subsidiary which owns the San Nicolás copper-zinc development project located in Zacatecas, Mexico (the “Transaction”). As a result of the Transaction, Teck and Agnico Eagle will become 50/50 joint venture partners at San Nicolás. 

“San Nicolás is a high-quality project, located in a leading mining jurisdiction, with high grades, extremely competitive capital intensity, and first quartile costs,” said Don Lindsay, President and CEO of Teck. “The opportunity to add the operating and development experience of Agnico Eagle should generate substantial benefits for the project including for all stakeholders throughout the project life cycle.”

“This is a unique opportunity to create a long-term partnership between two high quality mining companies working together to de-risk and optimize a world class VMS deposit in a premier mining jurisdiction,” added Ammar Al-Joundi, President and CEO of Agnico Eagle. “Agnico Eagle’s project development, permitting and construction experience in Mexico, combined with Teck’s base metals expertise, operating excellence and marketing leadership, are complementary skillsets and will contribute to the timely and successful development and operation of San Nicolás.”


Transaction Highlights

  • Agnico Eagle will subscribe for US$580 million of MSN shares, giving Agnico Eagle a 50% interest in MSN.  The subscription proceeds received from Agnico Eagle will be used by MSN to fund the first US$580 million of post-closing costs with subsequent funding to be contributed according to each partner’s ownership percentage.  Agnico Eagle’s contributions will be made as study and development costs are incurred – there is no up-front payment from Agnico Eagle
  • The US$580 million share subscription implies a notional US$290 million acquisition cost to Agnico Eagle for 50% of the San Nicolás project plus the contribution by Agnico Eagle of 50% of the first US$580 million of project costs for its own account
  • Agnico Eagle’s funding in the first two years is expected to be approximately US$50 million
  • Establishes a 50/50 joint venture between two Canadian-based global mining leaders each with demonstrated track record of successful joint operations
  • Governance arrangements with equal representation from Teck and Agnico Eagle, to leverage and implement each shareholder’s skillsets
  • Agnico Eagle to be deemed to be a 50% shareholder in MSN for governance purposes upon closing of the Transaction, which is expected in the first half of 2023


San Nicolás Projects Highlights

  • Located in Zacatecas, a major mining state in Mexico, with significant geological potential and numerous poly-metallic and precious metals opportunities. In addition, Zacatecas has excellent access to infrastructure and a skilled workforce
  • San Nicolás is the largest undeveloped volcanic-hosted massive sulfide deposit (“VHMS”) deposit in Mexico and is one of the largest undeveloped VHMS deposits globally. As at December 31, 2021, Teck estimated San Nicolás to contain 105.2 million tonnes of proven and probable mineral reserves at average grades of 1.12% copper, 1.48% zinc, 0.4 g/t gold and 22 g/t silver, or more than 2.0% on a copper equivalent basis
  • Prefeasibility study completed by Teck in March 2021 describes attractive economics and project parameters:
    • The project contemplates a modern truck-and-shovel open pit, processing, and flotation operation
    • First production expected in 2026, with an estimated mine life of 15 years and meaningful potential for mine life extension and regional exploration upside
    • Expected to produce 63 thousand tonnes per annum (ktpa) of copper and 147 ktpa of zinc in concentrate over its first five years of production
    • Average life of mine head grades of 1.13% copper and 1.49% zinc
    • Average C1 operating costs of US$(0.16)/lb copper and US$0.44/lb copper over the first five years of production and life of mine, respectively, net of by-products
    • US$842 million development capital cost estimate
    • 2.6 year payback and 33% after-tax Internal Rate of Return (IRR) based on US$3.50/lb copper and US$1.15/lb zinc
  • Teck and Agnico Eagle anticipate that development capital costs could be in the range of US$1,000 million to US$1,100 million, based on current cost environment and estimate accuracy. With development capital costs in this range, and assuming spot prices of approximately US$3.57/lb copper and US$1.46/lb zinc, the estimated payback period would be 2.5 to 2.8 years with an estimated after-tax IRR of 33% to 30%.


San Nicolás Study Status

A detailed plan to complete a feasibility study, permitting, and community engagement has been developed, with initial work underway since January 2022. Further, an environmental and social baseline survey, including in-depth archaeological surveys and clearances, was carried out by Teck from 2018 to 2021. Well-developed community engagement and investment programs have resulted in strong support for development from stakeholders near the project and more broadly in Zacatecas.

The feasibility study is expected to be completed early in 2024 with project sanction thereafter subject to receipt of permits.

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Racing to Change the Future of Youth Mental Health

Boy teenager gives interview to woman psychologist in office

More than 6,500 participants took a giant step forward for youth mental health today, crossing the finish line both virtually and in person for the 10th anniversary of RBC Race for the Kids in Toronto. Collectively they raised $2.1 million in support of Family Navigation Project (FNP) at Sunnybrook Health Sciences Centre. Founded in 2013, FNP has changed the lives of thousands of youth with mental illness and/or addiction concerns and their families by connecting them with the specialized services they urgently need.         

Quick Facts

  • The 2022 RBC Race for the Kids marked the first-in person race since 2019, giving supporters the opportunity to participate in-person with a 5km walk/run at Mel Lastman Square or virtually from where ever they choose.
  • The RBC Race for the Kids in Toronto, which is celebrating its 10th anniversary, has attracted more than 74,000 participants and raised a total of over $20 million to date for Sunnybrook’s Family Navigation Project (FNP).
  • FNP was founded by Sunnybrook psychiatrist Dr. Anthony Levitt and a group of parents who experienced challenges navigating the complex mental health care system to find help for their children.
  • FNP connects youth (ages 13 to 26) and families with clinically trained professionals who conduct assessments, analyze needs and provide navigation of the health-care and social service system.
  • A FNP survey confirms the urgent need for youth mental health navigation services. Nearly one-third of Ontario families are caring for at least one youth with mental illness and/or addiction.


“Accessing the right mental health resources, at the right time, is life-changing for young people and their families seeking care,” said Dave McKay, President & CEO, RBC. “Team RBC is very proud to celebrate 10 years of partnership with Sunnybrook in support of the Family Navigation Project through our Toronto Race event. This program is fundamental to helping young people through difficult times so they can fulfill their potential.”

“I’m moved every year by seeing the thousands of people who join in to support youth mental health. The entire team at FNP and I are extremely grateful to RBC and all the Race participants for the generous and long-standing support. Without their help and commitment, we wouldn’t be able to help the thousands of young people we have helped over the years. Our goal is to continue to help the youth of Ontario find the best mental health and addictions care they can.” — Dr. Anthony Levitt, medical director of the Family Navigation Project and chief of the Hurvitz Brain Sciences Program at Sunnybrook.

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4 Simple Tips for An Effective Trade Show Booth

Trade Show

Visiting trade shows is a common undertaking by businesses looking to grow and expand their reach to clients and other professionals. A trade show is usually an exhibition that showcases businesses within a certain industry. You’ll have several booths set around the place to advertise certain businesses and allow guests to discuss business with those manning the booths. You can benefit from running your own booth as a business owner, especially if you’re looking to expand your network and boost the integrity of your company as a whole. Creating an effective booth, however, is no simple task and requires some significant forethought before you get started.


Set Goals and Focus On Targets

Before you get ahead of yourself with trade show planning and purchasing your décor, it’s important to consider exactly what your goals are for running a booth at a trade show. Figure out what you want to get out of this event, as it will require a lot of effort and resources. For example, are you trying to bolster the support of your current customers and keep them interested in your products or services? Are you trying to attract new customers to your business? Or are you trying to promote a new product or service? Once you understand exactly why you’re going to be at this trade show, you’ll be better prepared for the overall planning and execution of a successful event.


Advertise Beforehand

While having a great booth that is eye-catching and attractive to draw people in can provide you with some great success on the day, it’s just as easy for even the most interesting-looking booths to miss out on a lot of engagement with guests. Most exhibitions and trade shows will likely be quite large and difficult to navigate. With so much to see, it’s easy for some of the most interesting booths to simply get very little traffic, depending on their booth location, for example. This is why it’s important to reach out and advertise your booth and business to those who may be visiting on the day. This will encourage guests to look for you, specifically, rather than just happening to stumble onto your booth.


Provide Branded Freebies

Another great way to encourage people to visit your booth and bring more awareness to your business at the same time, is to offer freebies and giveaways to attendees. You could get branded beanies showcasing your logo and colours and things like t-shirts, sunglasses, or tote bags and pens. Many people enjoy visiting these trade shows partly because of all the free gifts they can get. This has become almost synonymous with trade shows, and people are very likely to take any free items you hand them simply because they’re free, and this naturally helps to market your brand.


Consider Your Engagement

It’s important that your booth engages with an individual. This means that you should be offering something exciting or interesting that someone can connect to and appreciate. The tools and tricks you utilize for engagement don’t necessarily have to be related to your business. Games and engaging tech like VR can work wonders for encouraging people to open a dialogue with you, and you can then lead the conversation towards your business offerings once that door has been opened.

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7 Ways Enterprises Can Lower Cost and Increase Secured Automation

Secure automation

Enterprises are always looking for ways to lower operating costs and increase efficiency. One way to do this is through the use of secured automation. Automation can help reduce labor costs while also increasing security. In this article, we will discuss seven ways that enterprises can benefit from connected automation.


What Is Secured Automation?

Secured automation uses technology to automate tasks that would otherwise be performed manually. This can include tasks like data entry to more complex application development and testing processes. Secured automation can help enterprises save time and money by reducing the need for human intervention in various tasks, including managed PKI.


Benefits of Secured Automation

There are many benefits that enterprises can enjoy by implementing secured automation. These benefits include:

  • Reduced Labor Costs: One of the most obvious benefits of automation is reducing labor costs. Automating tasks typically performed manually can help reduce the amount of staff needed to complete those tasks. This can lead to significant savings for enterprises.
  • Increased Efficiency: Automation can also help increase the efficiency of various processes. By automating repetitive tasks, enterprises can free up employees to focus on more critical tasks. This can help improve overall productivity.
  • Improved Quality: Automated processes are often more accurate than manual ones. This can lead to enhanced quality for enterprises that implement automation.


PKIs and Digital Signatures

These can be used to secure automated workflows. Digital signatures ensure that only authorized users can access specific data or applications. This can help prevent unauthorized access to sensitive data. Automated workflows can also help reduce the time needed to complete tasks and manage PKIs. This can free up employees to focus on more important tasks. Additionally, one vendor per platform for managed PKI and certificate lifecycle automation.


Reduce Manual Labor

First, automated systems can help reduce the need for manual labor. This can lead to significant cost savings as enterprises will no longer need to pay workers to perform tasks that can be easily automated. Additionally, automated systems can help improve accuracy and efficiency as they are less likely to make mistakes than human workers.


Improve Security

Second, automated systems can help improve security. By automating tasks, enterprises can help to ensure that only authorized individuals have access to sensitive data and systems. This can help to prevent unauthorized access and data breaches.


Reduce Paper

Third, automated systems can help reduce the need for paper records. Paper records are often lost or misplaced, which can lead to costly delays in business operations. Mechanical systems can help to eliminate the need for paper records by storing data electronically.


Improve Customer Service

Fourth, automated systems can help improve customer service. By automating tasks, enterprises can provide faster and more efficient customer service. Additionally, automated systems can help reduce the need for human interaction, leading to improved customer satisfaction.


Improve Communication

Fifth, automated systems can help to improve communication and collaboration. By automating tasks, enterprises can help to ensure that all employees have the information they need to do their jobs effectively. Additionally, automated systems can help reduce the need for face-to-face meetings, saving time and money.


Improve Decision-Making

Sixth, automated systems can help to improve decision-making. By automating tasks, enterprises can help to ensure that decisions are made based on accurate and up-to-date information. Additionally, automated systems can help to provide employees with the ability to make informed decisions quickly and efficiently.


Final Thoughts

By implementing secured automation, enterprises can benefit in many ways. Automation can help to reduce costs, improve security, and improve efficiency. Additionally, automation can help to improve customer service, communication, and collaboration. It can also help to improve decision-making. Implementing automation can help enterprises to save money and increase efficiency in many different areas of their business.

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Most Versatile Plumbing & Repair Company – Piedmont Triad

Plumber fixing a sink

Having been in operation for over 20 years, PlumbServe has won the above award for its consistently exemplary plumbing repair and service. Critically, it takes great pride in being local, honest, and professional, staffed by people who are invigorated by a challenge and always raring to go to help a client address any plumbing issues that may be happening in the kitchen or bathroom, with their water heaters, or anywhere else in the home or property.


An experienced, dedicated, front-running, and reliable company, PlumbServe has built a reputation for being the fairest and most trusted local company of its kind in its region of North Carolina. PlumbServe’s works takes it from Creedmoor to Oxford, Henderston, Durham, Raleigh, Chapel Hill, Cary, Apex, Stem, Garner, and the greater Triangle area, and it works hard to deliver the best services possible to every client who approaches it for plumbing work and repair. Nominally, its efforts can reach to any part of the house that might be experiencing issues with the water provision either due to structural issue, corrosion, or general damage.


Alongside the impeccable customer service it delivers as standard, its kitchen plumbing allows its clients to address any water related issue that one might find within the home, such as faucet dripping and ice maker line leakage. Both things can cause massive amounts of money lost to water loss over time; dealing with the problem quickly and efficiently is the name of the game for PlumbServe, as its professionals will always strive to be as punctual as possible when serving its clients. It can also handle all manner of disposal clogging and general disrepair, making everyday repairs simple, pain free, and well-managed.


Similarly, its ability to handle all manner of bathroom problems cover shower leaking, clogged drains, toilet overflow, and so much more, able to handle all manner of repairs easily, on time, and within budget, making itself the trusted go-to provider of plumbing solutions for people from all walks of life. Indeed, it can even handle it when the water heater goes on the fritz, and PlumbServe prides itself on being able to replace a faulty water heater or install a new, upgraded tankless version for superior comfort. A 24-hour company that is determined to always being there when a client needs it, there will always be someone to answer their call; abiding by this promise is something that is noted time and again by its exemplary 4.74 star rating out of 47 verified reviews, and that it guarantees will continue throughout its life cycle.


For business enquiries, contact Tara Wagner from PlumbServe on their website –

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Diversity Champion of the Year 2022: Dr. Joynicole Martinez

Business people sitting at a table talking

A boutique consulting company focused on expanding capacity, developing leadership, and strengthening operations, The Alchemist Agency provides creative solutions for positive business scale. From keynote speaking and leadership training to consultancy, executive coaching, social justice advocacy, founder Dr Joynicole Martinez has developed a truly comprehensive line of solutions for management and development. Building the capacity of purpose-driven organizations, corporations, and executives, she works with diligence and tenacity in order to improve her clients for the better.


The Alchemist Agency – a capacity-building business with a difference – has built a reputation for excellence thanks to the hard work of its founder. Being a management and leadership development consulting firm, its focus is on building its clients’ organizations into something bigger, better, more sustainable, and more socially responsible; both towards its clients and internally towards its staff. Nominally, Dr Joynicole Martinez has brought this into fruition as the culmination of her 20 years of training and experience with capacity-building, from fund development and leadership to board training, strategic planning, performance management and optimization of certain business processes.


Moreover, as an advocate for community advancement and public health, Dr. Martinez has developed an outstanding number of initiatives garnered towards the improve of such things in a corporate world. Strengthening health, wellness, and social empathy amongst teams, she educates professionals about the realities of mixed income, mixed finance housing communities, the social detriments of poor health, the truth in equity, and the importance of strictly observing – and knowing – one’s human rights. For her hard work and tenacity, in each of these fields and many others, she was awarded the African Community Service award for her efforts and contributions to the African diaspora abroad program in the United States.


Using the education she has received as her foundation – a BA in political science from the College of Charleston, MBA from Phoenix University, DSc. in Counseling, and DHSc. In Health Science – she has gone on to concentrate her focus on leadership and organizational behaviour, working with A.T. Still University and having received her certification as a Six Sigma Green Belt. She is also an inaugural member of the Peace50 Community, an international think tank and engagement group geared towards policy recommendations that will contribute towards the achievement of global peace. Consequentially, with someone as incredible as this leading the way for The Alchemist Agency, its clients can rest assured that they are in the most capable of hands.


For business enquiries, contact Dr. Joynicole Martinez from The Alchemist Agency on their website –

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The Best Social Media Marketing Strategies You Just Can’t Ignore in 2023

The rise of social media is undeniable. It has changed the way we communicate and interact with others, and it continues to grow at a rapid pace. The US has one of the highest rates of growth for social media, but it rising all over the world too!

In this article, we will discuss some of the most effective strategies for using social media marketing in 2023.

Social Media Marketing Link Building Strategies

Social media is a great way to build links, and it’s easy to do. To get started, you can find keywords that are relevant to your business and use them in your posts. You can also use hashtags when writing or sharing content on social media. This will help with search engine optimization (SEO).

If you have an online presence already but aren’t sure how best to leverage it for link building, here are some tips:

Start by visiting sites where there are links back from other websites – like Google Search results pages – so that you can see what kind of content was linked out from those pages; then create similar types of posts specifically designed for each site (for example: “How To Teach Your Dog To Sit In A Leather Chair Or Couch? Here’s My Top 7 Tips!”)

User-Generated Content Marketing Strategy

This is one of the most effective strategies for social media marketing in 2022 because it involves engaging your audience, which is what we all want to do. The best way to get them involved is by asking questions and then using their answers as content for your brand.

Re-Publishing Content on Medium

One of the best ways to republish content is to use Medium.

Medium is a great way to republish content and it’s also one of the most popular social media platforms in 2022, so you won’t be alone in doing so! If you want more people to see your posts, then go ahead and make them available on Medium as well.

Video Marketing Strategy for Social Media

Video marketing is a great way to show your company’s personality, culture, products and services.

Posting and Sharing Reliable Data

If you’re not sharing data, then why bother with social media?

When you share relevant and interesting information on a regular basis, it will become part of the narrative around your business—and that’s what people want from their interactions with brands online: authenticity and relevance.

To get started with this strategy and get Instant Famous;

Offering Discounts and Gifts through Social Media Platforms

Offering discounts and gifts through social media platforms is one of the best ways to reach your target audience. You can offer discounts for specific products or events, as well as for a specific time period.

Social Influencer Strategy

Social influencers can also increase your credibility by helping you stand out from the competition in the eyes of consumers, giving them more reasons to trust you as an expert source for information or advice on anything ranging from fashion trends to health issues.

Paid Advertising on Facebook and Google Ads

Paid advertising on Facebook and Google Ads is a great way to promote your content, products, services, website and business. With the right strategy in place, you can reach thousands of potential customers with just a few clicks.

Using social media marketing strategies can lead to lots of money!

Social media marketing strategies can be used to make money. The first step is to understand that these aren’t just for fun. They take time and effort, but once you have the basics down, you can generate a lot of revenue from your social media accounts.

You need patience too: if someone likes one of your posts but doesn’t engage with others—or if they don’t like what they see—then try again next month; keep trying until either they engage or you get bored/disappointed enough with trying different things until something works better than before.”


We hope you enjoyed our social media marketing strategies list. It’s important to remember that successful social media marketing strategies are all about knowing your audience, finding the best opportunities for your brand, and then creating content that will resonate with them.

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Resume Characteristics That Get Results


When you are creating your resume, you want to create the kind of document that is going to make potential employers sit up and take notice, as well as ensure that you stand out from the crowd. Of course, the actual content of your resume is going to depend very much on the job role that you are applying for, but certain characteristics can shine throughout every single resume out there. The following blog post will be looking at exactly what some of these happen to be in a higher level of detail.


Designed to a High Standard

The first thing that potential employers are going to notice about your resume is exactly how it looks on the page. It no longer has to be the case that you are only reliant on the pros to put together a resume for you. Instead, there are plenty of resume samples that are going to give you a helping hand on this front. You should ensure that whatever you do, the eye can glide over the page easily and the key information should be simple to pick out. It is worth giving other people the chance to look it over to see how well you have been able to achieve this feat. You do not want to make the mistake of it being ‘over-designed’ for any reason at all.


Well Written and Organized

The resume needs to be organized into clear sections that allow the looker to get a good idea of the different areas of your life, such as your work experience, your education, your special skills, your interests etc. Not only does this clear sense of organization need to be present, but there is also the sense that you will do better if your resume is well written. Everyone has spellchecker software in the modern world and there are also grammar tools that can give you a major helping hand on this front as well. At the same time, if you are not the most literate person in the world, it is certainly going to be useful to have somebody cast their eyes over their resume who is a skilled writer and editor. This can certainly help to give you the edge if the employer happens to want to go into a higher level of detail.


Targeted to Each Position

There are occasions in which the jobs that you are going for are quite different, and other times in which they are similar. Whatever the case, it is going to help you out no end if you are making a special effort to tailor your resume to the job in question. This way, employers can see that you have made the effort and you are interested in that specific job role. There also may be parts that are less relevant and parts that you want to emphasize. Ultimately, to save time here, it may well be worth having a larger document that you can take bits from rather than having to rewrite the CV repeatedly.


Results Orientated

As well as the skills that you have managed to build up over the years, there is also the sense that employers want to be able to take a closer look at what sort of results you have managed to get during your working career. This can help you out in a significant manner if you can showcase one or two statistics that truly help you to stand out from the crowd. While there are a lot of inspirational and motivational words that are repeated time and time again in a whole host of different resumes, the cold, hard stats cannot be replicated, but they can tell you a lot about a candidate.


To the Point

While it may be tempting to go on and on about your achievements, you must think about how much a hiring manager is going to have the chance to read. It could well be the case that they have a whole stack of different resumes that they are having to sift their way through, and they are simply not going to have the opportunity to look through every one of them in a high level of detail. You also must bear in mind that there will often be a covering letter that you can use to get additional points across, so you do not want to make the mistake of creating a resume document that is too long to the point that it can end up getting put right to the bottom of the pile.


Include Interests Section

When many people like to put a high degree of focus on their achievements in terms of work, it is also a good idea to bring a bit of color to your resume to show that you are well and truly a well-rounded person by including your own interests section here. This way, you are going to be able to demonstrate that there is more to you beyond work. You should think about any passions that you have outside of work that can help to set you apart from the crowd.

These are just a few of the crucial elements that can make up an excellent resume document that will help you to land the next big position that you are trying to get. Essentially, your resume needs to have a great sense of structure, but there needs to also be some real stats and evidence in here to ensure that it is not going to come across as being too woolly. At the same time, this does not mean that you should be excluding entirely any personal info that can help you to stand out from the crowd and can give you the certain edge that employers are looking for. Keep working on it for each position, so employers can see that you have made the effort to display why you are the right person for the job role they are wanting to fill.

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